100 years ago.
2,000 metres up.
That’s where our story began, with Dorothy fearlessly flying down Adelboden’s slopes on 230cm wooden skis. By the time she reached the bottom she’d ignited a passion that’s lasted four generations and set the family standard for blending snow and style.
This Mabey family obsession inspired Dorothy’s great-granddaughter, Nickie, to found Mabey Ski – a bespoke travel agency specialising in personalised ski and snowsport holidays.
Every immersive Mabey Ski experience is unique, designed by our travel experts in close collaboration with each guest to create a personal and truly inspiring blend of luxury and discovery.
A Mabey Ski experience will take you from the peaceful calm of a deserted peak to the bustling noise of a local market. From endless vistas and secluded mountain lakes to the thrill of the mountain’s edge and the cosy warmth of a tucked away bar. Our boutique hotels have been handpicked for their effortless style and laid-back comfort, and our apartments welcome you with the crackle of open log fires. We know, because we’ve tried and tested every experience we create.
Made for those who want more than just powder and a ski pass, we’ll get you off the beaten track, away from the crowds, to discover the real heartbeat of a place. Our experts will help you to uncover the unexpected and see a whole new side to ski holidays, with touches designed to make it uniquely yours.
With a Mabey Ski experience, the skiing is just the beginning.
Because the adventure shouldn’t end when the slope does.
WHAT WE DO
Lifelong dream or impulsive moment. Intimate escape for two or action-packed trip for twenty. Whatever your reason, if you’re searching for a ski experience to take you on the road less travelled, you’ve found it. We’ll spend time understanding what you want from your ski experience, then carefully plan an adventure tailored just for you. But if you’re looking for some inspiration to get started, why not start right here…
“The most personalised trip I’ve ever been on. I would never have thought of a day’s wine tasting on a ski holiday but it turns out it’s the perfect way to rest your legs in the middle of a week of skiing!”
“Mabey Ski has an exceptional eye for detail and no request was considered too difficult. There were so many personal touches, from the Welcome Pack complete with neck warmers to the Mabey Ski wine. I loved too that we were fitted for skis and boots in our own apartment – it really took away the stress of it all!”
“We booked our honeymoon to New Zealand through Nickie at Mabey Ski. After one chat it felt like she really got us, and from that chat she suggested perfect options to match our preferred holiday style. I haven’t experienced this level of personalisation through a travel agent or booking service before. Nickie really understood our needs – fine wine, fine food and plenty of relaxing in idyllic settings amongst all the skiing!”
Polly and Ben, Singapore
“Heli-skiing and lunch on top of a mountain with nobody for miles around are memories that will stay with me forever! That and running around Lake Wanaka at sundown with clear skies – might be the best running trail I’ve ever been on, and all thanks to Mabey Ski.”
“A super easy, well-informed planning phase, with ideas suggested – never forced. We’re two active guys who were keen to explore the outback of New Zealand. We fitted in plenty of skiing and après ski, and on our days off we managed to hike and run trails in some of the most beautiful scenery. All made possible by recommendations and planning ahead.”
“It was our first time in New Zealand and any expectations (which were already high) were exceeded. We received lots of insightful information during the planning stage, around both the activities we had in mind as well as new ideas and suggestions along the way. The perfect balance of inspiration alongside practical, efficient support booking and scheduling our activities. Hands down one of the best trips we’ve ever been on!”
Hilary and Marc, Singapore
“Mabey Ski arranged an incredible trip for our family holiday. The attention to detail was second to none and the suggested condo-hotel fitted our requirements perfectly. The excursions to onsens and authentic restaurants were excellent and the extra tips on what to take, what to wear and key Japanese phrases were all very helpful. The whole experience was enchanting and fulfilled our desire for adventure – thank you Mabey Ski!"
The Bryant Family, UK
“Thank you so much for arranging such a wonderful honeymoon – it really was a once-in-a-lifetime trip! Mabey Ski made every aspect of organising easy and enjoyable. The accommodation, local recommendations and pre-organised ski hire and passes made it all run smoothly, meaning we could focus on the snow and enjoy the wonderful resort. I would highly recommend Mabey Ski to anyone hoping for a unique and magical experience.”
“The best honeymoon we could have dreamt of – a good mix of luxury, adventure and culture! Mabey Ski came up with fun activities we wouldn’t have thought of and managed to deliver everything within our budget, advising when we could save and subsequently encounter more of a local experience. The highlight of our trip was ski touring on a volcano, Mount Yōtei – a once-in-a-lifetime experience! We loved Mabey Ski’s approach, it was much more personable and flexible than bigger agents we have used, as they really focus on the small details as much as the big ones.”
Lucy and Chris, UK